lead, manage and develop self and others
Media Release Writing Workshop
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Duration: 2.5 hours
Coordinator: Ms Sharon Douglas
Presenter: Mr Cameron Pegg
A hands-on workshop which explores best practice in news release writing and explains OMC distribution processes. Participants will gain a better understanding of news value and media behaviour, and will also complete writing exercises during the workshop (please bring along your own documents on a USB).
This course will enable participants to:
1. to gain a better understanding of news value
2. to discern key differences between news writing and other forms of communication
3. to learn from best practice examples of media release writing in an university environment
4. to gain a better understanding of effective media relations.